STUDIO RAUM

Event Key Visuals

Intro

For a series of event formats, I developed key visuals and visual systems exploring ideas of future, transformation, and the role of design in processes of change. For Form folgt Zukunft, the visual concept is based on the idea of form as an ongoing process. A spatial wireframe structure unfolds, shifts perspective, and opens up across the composition. Typography becomes part of this movement, creating a visual language shaped by transformation, depth, and continuous change. For Praxisfall Zukunft – Stabilität sichern. Erneuerung wagen., the idea of the future is approached differently. Fragmented, pixel-like forms emerge from a central vanishing point, creating tension between stability and renewal. The visual language combines digital textures, spatial depth, and a more expressive, almost explosive sense of movement. Although both projects deal with the idea of the future, they follow distinct formal approaches. They are connected by the same underlying question: How can the future be made visible without simply relying on familiar futuristic aesthetics? The resulting systems are designed not as static single images, but as flexible visual languages that can be adapted across formats, spaces, and applications.

Year

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2026

Deliverables:

Art Direction

Branding

Client

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Initiative Kultur-& Kreativwirtschaft der Bundesregierung, KreativBUND

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STUDIO RAUM

STUDIO RAUM